Complete Reddit Marketing Guide For Beginners

This is the complete guide to Redding Marketing for all beginners who are looking for the very first advice and tips.

Following this simple and straightforward guide, you will see that Reddit marketing is not that hard at all.

Introduction

Reddit is known as the front page of the Internet, where people can easily access millions of communities (subreddits) regarding different topics for the latest news and all kinds of conversations!

At the moment, Reddit has around 6 billion views every month, and is currently the 3rd biggest social media network on the Internet and still growing extremely well. However, the way Reddit works could make it the best place for you to get more traffic towards your project and get to more high-quality customers with ease.

It’s proven that getting traffic from Reddit is a lot easier compared to Twitter and Facebook, and the thing is, most Reddit users are from Tier-1 countries, where every single click matters.

If you are looking for a working way to get more audiences/visitors, this Reddit guide is for you.

If you are not using Reddit right now for your project, you are missing a huge amount of valuable users. But it’s never too late to get started.

In this article, we are giving you a general idea regarding Reddit marketing, as well as the best tips for you to have a huge advantage ahead of everyone in your niche.

How Reddit Works

Reddit is the world’s biggest forum-like social media platform where anyone can create an account and share any link/topic/discussion with everyone in specific community/forum (or subreddits).

There are millions of subreddits/communities on Reddit, and each of them has thousands of users online every single second.

For everything you can think of, you can literally find a respective of that specific topic on Reddit. From cute pets, memes, any video game, any movie, etc.

If you want to share any news, photo, video, or GIF, simply go to the respective subreddit and share your submission. For example, if you want to share cat-related content, you can go to r/cats, or r/kittengifs

If people find your content interesting and like it, they will ⬆️ upvote (like) your post. Whichever posts have the most amount of upvotes will get brought to the top of the subreddit, helping it reach even more people.

And if your post is great enough to receive a lot of upvotes and comments, it will even be able to get to the top of all Reddit communities, r/all, which is the front page of Reddit, meaning all guests and all Reddit users are able to get to your post no matter where you post it.

Now that you know how Reddit works, let’s get deeper into it!

Reddit Marketing Advantages

Exploring the benefits of marketing on Reddit can reveal significant opportunities for your business. Here are the primary advantages:

Specific Audience

Reddit’s vast array of subreddits means you can reach highly specific audiences. Each subreddit gathers a community passionate about a particular topic, automatically segmenting your audience for you.

With countless subreddits available, you’ll always find communities that align perfectly with your niche.

To illustrate, there’s even a subreddit dedicated to people who want to stop gaming, r/StopGaming, boasting over 53,000 followers. This shows how specific and engaged these communities can be.

By tapping into these niche groups, your business can effectively find and engage with its target audience, making your marketing efforts more impactful.

Brand Authority

Reddit provides a platform for direct interaction with users, allowing you to offer assistance and share insights. This engagement helps humanize your brand, making it appear more credible and authoritative.

Creating your own subreddit is a straightforward way to foster direct communication with your audience. On the Reddit homepage, simply click the “Create Community” button on the right side.

A new window will appear, where you can name your community, choose its type, and specify if it will include adult content. Click “Create Community,” and you’re all set.

Your subreddit can serve multiple purposes, such as addressing support queries, managing product or service issues, and more.

This direct interaction builds brand loyalty and enhances your reputation over time.

While building a community takes time, you can start by participating in existing subreddits. Providing valuable answers to questions, even without promoting your products, can make users more receptive to your brand.

Posting interesting topics in other subreddits can also garner upvotes, increasing your post’s visibility and, in turn, boosting brand awareness without any cost.

By leveraging these strategies, Reddit can become a powerful tool in your marketing arsenal.

Customer Feedbacks

Engaging with your community on Reddit can provide invaluable feedback and suggestions. Companies with active subreddits can easily tap into their audience’s thoughts and ideas.

For instance, you might see dedicated threads for feature or product requests. However, even without your own subreddit, you can still gather useful insights.

Popular products or services often become topics of discussion on Reddit, where users willingly share their feedback. A simple search for your brand or competitors’ offerings can reveal honest opinions about what’s working and what isn’t.

These discussions serve as a rich source of free and unfiltered market research, highlighting both strengths and areas for improvement.

Reddit’s native search can be useful, but you can use Google to search Reddit by typing “site:reddit.com [your brand].” This approach can yield more navigable results.

Manage Brand Reputation

When monitoring user feedback, you might encounter negative comments or reviews. Addressing these concerns can enhance your brand’s trustworthiness. Here’s how to handle it:

• Personalize your response: Use the commenter’s username to make your reply more personal.
• Offer solutions: Provide remedies like discount codes, store credits, or refunds.
• Stay polite: Maintaining courtesy is crucial, even if the feedback is harsh.
• Move the conversation: Offer to continue the discussion via email or phone.
• Apologize if needed: A sincere apology can go a long way, especially if the issue was your fault.

Using tools like the Reddit Analytics for Reddit App can further assist your research. This app allows you to analyze trending subreddits, posts, and keywords, and compare subreddits side by side to identify the best marketing opportunities.

By implementing these strategies, you can leverage Reddit as a powerful platform for receiving feedback and managing your brand’s reputation effectively.

How to Do Organic Marketing on Reddit (Step-by-Step)

Organic marketing on Reddit involves sharing posts within specific subreddits without utilizing paid advertising.

According to research, almost all Reddit users hate ads and self-promotion. This is also why most of the content on Reddit is super high-quality, giving the site a huge success.

Thus, you want to be a bit smarter when doing marketing on Reddit. It might require a bit more work, but it will surely pay off very well.

All of your posts or submissions on Reddit regarding any product/object must be very informative and from the perspective of a user. You want to make the post as authentically as possible.

Below are some of our best Reddit marketing tips for you to make things easier!

1. Join the Community You Are Targeting

it’s super hard to promote your stuff on a relatively active subreddit (community) If you are not an active member or at least a real member of it.

To become a member of a subreddit, simply click the Join button at the top of it, next to the subreddit’s title:

Due to Reddit’s algorithm, it’s best to join the subreddit before posting any comment/post there so that you post doesn’t look spammy.

Each relatively-active subreddit also has some hard-working moderators, who spend hours every day to keep the community running smoothly. Even if you have a high-quality aged account, but you make promotional content right away before submitting any other normal content in that subreddit, its moderators will almost always mark you as a spammer, and your account could even get shadowbanned.

This is just a simple kind of logic that most of us can understand.

So, after joining a targeted subreddit, you might want to make a few comments as a normal user, and start sharing some random stuff, just like a normal user. You want to do this every day, or at least a few times per week.

Just make sure you are not a spammer.

Depending on the subreddit you want to target, it might take a few days to a few weeks for you to start promoting your content.

2. Follow The Rules

We all don’t want to break the rules, whether it’s in real life or on Reddit.

If your targeted subreddit is a quite active community, it must have some rules.

You can easily see it on the right sidebar of each subreddit. Take a quick look at it to make sure you are following the rules to avoid your account from getting banned.

3. No Self-Promotion

Nowadays, self-promotion is a big no-no when you are doing any kind of advertising.

Also, self-promotion is not allowed on Reddit almost everywhere, unless you contribute to the target subreddit beforehand.

This means if you just spam your link everywhere on Reddit, you will get banned almost immediately by not only the sub-moderators but also by the Reddit system itself. And it’s totally a waste of time.

Again, you want to make sure that you are contributing something to the community, or at least you want to try to make your post not look like a self-promotion post.

4. Join the discussions

To tap into a new audience, you need to be active across various subreddits, contributing valuable insights and joining conversations.

The approach you take will depend on your goals, overall marketing strategy, and brand identity.

Consider taking inspiration from a success story about the sustainable clothing brand, eczemaclothing.

A representative from eczemaclothing explored relevant subreddits such as r/ethicalfashion, r/Etsy, and r/femalefashionadvice. They offered style tips and initiated discussions.

Following this, they posted photos featuring the representative in company clothing. This sparked curiosity, leading people to inquire about where to purchase the outfits.

As a result, eczemaclothing shared links, boosting both web traffic and sales.

There are key takeaways from their strategy.

Steps to Follow:

1. Identify Relevant Subreddits: Utilize the search function to find communities with aligned interests. You can also use the “site:” filter to track mentions of your brand or competitors.
2. Answer Questions Thoughtfully: Engage only when you can add value, avoiding overt promotions. Clearly state your role as a company representative.
3. Mention Products or Services Sparingly: Introduce your offerings only when they are relevant to the discussion, such as when a user is seeking recommendations.
4. Participate in Broad Discussions: Engage in various conversations on relevant topics without diving into controversies.

To increase the visibility of your comments, identify keywords that relevant subreddits rank for. Posts focusing on these keywords are likely receiving traffic from organic searches.

5. Post your own content

Make your content real, just like one from a real user.

Reddit users don’t want to read a post without commentary and full of promotional content. They will hit the report button immediately and your post will get removed in no time.

You want to add a lot of personality to your content, making it look like you are a real user of the product. Just try to make it real.

Any advertising type of content just doesn’t work on Reddit. Reddit users are completely different. You want to have an authentic and user-focused content strategy.

Below is an example piece of content that you can use on some subreddits. Mix it up and make it look like you are finding some help to finding a product, or anything, and trying to lead people to your page.

Make it real by fitting it with the subreddit content style.

6. Contribute More!

If you find a great subreddit and want to stick with it, you want to spend more than what you get.

Simply contribute more to the community rather than just doing self-promotion on Reddit. You want to post random stuff, making comments on people’s posts, give them awards, etc.

Only try to promote your stuff once every few days, no more than that, otherwise, you will get marked for looking spammy.

Avoid giving meaningless comments. Make your comments real, and interact with the top users of that subreddit.

Reddit Marketing Tactics You Should Know

“Ask Me Anything” (AMA)

If you are a well-known person, celebrity, or brand, if you can do something cool, or if you are working in a special place, etc, running an AMA thread is a super effective way to promote yourself.

To do it, you can go to r/IAmA/ and create a post like the one below. People will start upvoting and commenting a lot, asking about your personal stuff and about the cool things you can do.

For example, this is an AmA created by Bill Gates, attracting 66.6k upvotes and 14.3k comments!

Start answering people comments, and you will gain a ton of karma as well as reputation here. Not only that, you can gain a ton of traffic to your link as well.

This is a very effective way for everyone that has something cool to generate traffic!

Monitoring Your Reputation!

When you start getting some reputation amongst the community, you can use Mention or Brand24 to receive a notification whenever someone mentions you, your product, etc. on Reddit.

From there, you can easily contribute to those mentions further by letting them know more about yourself or your product. This is an excellent way to build up your brand and authority!

Product Recommendation Posts

There are a huge amount of subreddits that are able for you to promote or review products in a “real” way.

For example, take a look at r/malefashionadvice, this is a very big community where men ask for fashion tips and reviews of different products.

If you are in this niche, it’s not hard to promote your link here below people’s questions. Just make sure your content looks real and your advice is valuable.

You can even create a debatable thread and sneakily put the links in your post or comments whenever people ask for it!

As you can see, making some informative comments coming with your links is not hard at all in advice-asking type of threads.

This should be the goldmine that you want to pay attention to.

Other Subreddits You Might Like

• /r/ThriftStoreHauls
• /r/VintageTees
• /r/Barter
• /r/Frugal
• /r/DealsReddit
• /r/shutupandtakemymoney
• /r/DiscountedProducts
• /r/muglife
• /r/deals
• /r/DVDCollection
• /r/FrugalFemaleFashion
• /r/TheArtifice
• /r/frugalmalefashion
• /r/MakeupAddiction
• /r/BookHaul
• /r/ecycle
• /r/Flipping
• And there are a lot more!

Start with one subreddit to fully understand how it works before go deeper.

To make your account less spamming and avoid getting banned, you can order some Reddit accounts from our system as well.

Giving People Advice

People in your niche are always having a lot of problems and looking for advice. Your job is to find those questions on Reddit, answer them, give people advice, and link back to your website (solution) if possible.

Simply search for people’s questions using the Reddit Search function and put your link( or the keyword related to your product) once every few comments.

Below is a great example of this tactic (see the arrows):

Start your own Subreddit

This is the hardest tactics, but could give you the most powerful source of content.

Imagine how much money you can make with a subreddit of 100k members and 1k members being online in real-time?

That’s it!

But building it from scratch is not easy at all. You generally want to start a subreddit regarding a small niche/topic first, and slowly promote it on Reddit. Most of the time, your promotion will get removed if your comment doesn’t bring any value, or simply if the moderators of the related subreddits just don’t like it.

Keeping communication with all of your subscribers, giving them the best possible value that they cannot find anywhere else, and your subreddit will start growing, slowly but steadily.

Staying connected with people is the key.

Building a community always takes a lot of effort and energy, but you will get paid off soon!

Hosting Giveaways

Giveaways are a proven method for driving engagement. You have two options: using giveaway subreddits or creating dedicated subreddits for your giveaways.

Using Giveaway Subreddits

• Start by identifying subreddits with high user activity, like /r/steam_giveaway, which has many active participants.
• Avoid subreddits with low engagement or few comments.
• Use a third-party raffle tool or a system that requires user interaction, such as commenting, to select a winner.
• Once the giveaway ends, message the winner and update your post to indicate that the giveaway has concluded.

Creating Dedicated Subreddits:

• For more targeted engagement, consider hosting giveaways in larger, relevant subreddits with moderator approval.
• Reach out to subreddit moderators through the “Message the mods” button to gain their support and increase visibility.
• Note that converting giveaway participants into paying customers can be challenging, so use this tactic in conjunction with other marketing strategies.

By thoughtfully organizing giveaways, you can effectively boost engagement and attract attention to your brand.

Things to Avoid when Doing Reddit Marketing

1. Overt Marketing:
   • Reddit users are highly sensitive to overt marketing and self-promotion. Posts that are obviously trying to sell something or promote a brand without offering genuine value or insight tend to be downvoted or reported. This can lead to the post being hidden or removed entirely.
   • Tip: Focus on contributing valuable content that aligns with the interests and needs of the subreddit community. Provide useful information, engage in discussions, and subtly incorporate your brand or product where it feels natural.
2. Shilling Products:
   • Shilling refers to the practice of pretending to be a regular user while promoting a product or service. Reddit users value transparency and authenticity, and shilling is seen as deceptive and unethical.
   • Tip: Be upfront about your affiliation with the product or brand you are promoting. Engage with the community honestly, and let your expertise and genuine interest in the topic shine through without trying to disguise your promotional intent.
3. Ignoring Subreddit Rules:
   • Each subreddit has its own set of rules and guidelines that must be followed. Ignoring these rules can result in your posts being removed, your account being shadowbanned, or even permanently banned from the subreddit.
   • Tip: Before posting or commenting, always read the subreddit’s rules, which are typically found on the right-hand sidebar. Make sure your content complies with these guidelines to avoid penalties.
4. Negative Interactions:
   • Engaging negatively with users, especially in response to criticism, can significantly harm your brand’s reputation. Lashing out or being defensive can escalate conflicts and attract more negative attention.
   • Tip: Always respond to criticism and negative comments in a polite and professional manner. Offer solutions, apologize if necessary, and take the conversation to a private channel if it requires more detailed discussion. Demonstrating good customer service can turn negative situations into positive outcomes.
5. Thinly Veiled Promotions:
   • Subtle marketing attempts that do not contribute to the discussion or offer genuine value are often flagged and criticized by the Reddit community. These posts are seen as attempts to manipulate users and can backfire.
   • Tip: Ensure your promotional content is embedded in genuinely useful or interesting posts. Share insights, ask engaging questions, and participate in the community as a valuable member. Promotions should be secondary to the value you provide to the discussion

By steering clear of these practices, you can maintain a positive presence on Reddit, build trust within the community, and foster genuine engagement with your audience.

Read more: Dos and Don’ts in Reddit Marketing

Reddit Paid Ads Overview

The great thing about Reddit Ads is that you can show the ads on any targeted subreddit you like, making it a lot easier for you to get to the exact type of audience you want.

Reddit ads appear as regular posts on subreddits, so it’s best to make your ad look like a genuine user post to attract more attention.

To get started, go to Reddit Ads page.

But how do you choose the right type of Reddit ads for your goals and budget?

We’ll explain the different types of Reddit ads and how they work.

Promoted Ads

Promoted ads are the most common and affordable type of Reddit ads. They look like regular posts, but they have a “promoted” label and appear at the top of subreddits or on users’ homepages.

You can create promoted ads using the Reddit Ads Dashboard, where you can choose your target audience, budget, bid type (CPM, CPC, or CPV), and creative format (text, link, image, video, or carousel). Promoted ads are great for increasing brand awareness, driving traffic to your website or landing page, generating leads or conversions, or promoting your content.

Display Ads

Display ads are banner ads that appear on the right sidebar of Reddit. They are more expensive than promoted ads and require a minimum budget of $30,000. You also need to contact Reddit’s sales team to set up display ads.

Display ads are ideal for large-scale campaigns that aim to reach a broad audience with high-impact visuals.

You can choose from various sizes and formats (static image or animated gif) and track your performance using third-party tools.

Video Ads

Video ads are a subtype of promoted ads that allow you to showcase your product or service using video content. They autoplay when users scroll past them and have an optional call-to-action button.

You can create video ads using CPM or CPV bids. Video ads are effective for capturing attention, increasing engagement, demonstrating value proposition, or telling a story.

Carousel Ads

Carousel ads are another subtype of promoted ads that let you display up to six images or gifs in a single ad unit. Users can swipe through them horizontally on mobile devices or click on them on desktops.

You can create carousel ads using CPM or CPC bids. Carousel ads are useful for showcasing multiple features or benefits of your product or service, highlighting customer testimonials or reviews, or creating interactive quizzes or polls.

If you want to take over Reddit’s homepage for a day with exclusive ad placements, you can also opt for takeover products such as Front Page Takeover, Trending Takeover, or Conversation Takeover. These products require higher budgets and availability may vary depending on demand.

How to run Paid Reddit Ads

Setting up your first Reddit ad campaign might seem challenging, but we’ll walk you through each step to make it easier. If you’re already familiar with the basics, you can skip ahead to other marketing strategies.

Note: While the “Simple Create” option is helpful for beginners, we’ll focus on the “Advanced Create” option for more customization. For more details, please take a look at our Reddit Ads Guide (Complete)

1. Set up Reddit Ads Account

Start by visiting the Reddit Ads homepage to create an account. Your sponsored posts will be associated with a username, just like any other Reddit user. If you already have a Reddit account, you can log in with it and enter some business details such as your first name and business name.

However, it’s recommended to create a username that matches your business name for better brand representation.

2. Basic Campaign Details

Once logged in, select “Advanced Create.” On the next screen, you’ll need to fill in several fields, paying close attention to your campaign objectives.

Reddit offers six campaign objectives, each influencing the types of posts and cost structures available:

• Brand Awareness and Reach: Charged per thousand impressions (CPM)
• Traffic, Conversions, App Installs, Catalog Sales: Charged per click (CPC)
• Video Views: Charged per view (CPV)

After selecting your objective, name your campaign and add a payment method.

3. Use Automated Ad Creation

Next, you can opt for automated ad creation, which can enhance your campaign’s performance.

By checking this option, you can upload multiple sets of creative and copy, allowing Reddit’s algorithm to create various combinations to find the best-performing ad.

4. Well-Defined Community

To maximize the value of Reddit advertising, conduct thorough research on relevant subreddits. Reddit allows you to target users who have interacted with specific subreddits.

Here’s a quick way to find related subreddits:

• Use the search function on the homepage and enter a keyword (e.g., “crypto”).
• Click on “Search for ‘[crypto]’” and select the “Communities” tab to view a list of related subreddits.

You can also target users by interest groups or those who have viewed relevant keywords, making keyword-based audience segmentation ideal for awareness campaigns.

Additionally, dynamic audience expansion can target users with similar interests to those you’ve chosen, though this option is unavailable for keyword-based or custom audiences.

For custom audiences, you can include or exclude based on:

• Customer lists
• Website visitors
• Reddit users who have interacted with your ads

5. Demographics and Devices

In the demographics section, you can target users by location, including or excluding specific areas. You can also target users based on cell carriers, devices, or a mix of both with two default options: “All” and “Custom.”

Selecting “All” includes every device type automatically, allowing you to choose one or more carriers. The “Custom” tab enables detailed targeting by device type, model, and carrier.

Tip: Device targeting is especially useful for device-specific campaigns like app downloads.

6. Placement Options

Your campaign objective may determine your placement options, but generally, you can choose from feed, conversation, or both.

• Feed placements: Appear as users scroll through their feed but not within posts or conversations. Ideal for targeting more engaged viewers through subreddit targeting.
• Conversation placements: Appear between the post and the first comment when users click to view comments. Effective for capturing highly engaged users.
• Combined placements: Considered the most cost-effective by Reddit.

You can also exclude specific subreddits and keywords to avoid content harmful to your brand.

7. Assign Budget

Budgeting options include a daily or lifetime budget:

• Daily budget: Limits the amount spent per 24 hours, with options to run ads continuously or set an end date.
• Lifetime budget: Limits the total amount spent over a chosen date range, requiring an end date.

Both options allow setting a maximum cost or using Reddit’s default recommendation. Experiment with the maximum cost to find the optimal balance; setting it too low may prevent ad display, while setting it too high could lead to overspending.

Note: Reddit indicates that actual spending may exceed your budget by up to 20% due to the real-time nature of advertising.

8. Draft The Creative

If you choose automated ad creation, you can create up to five headlines and include up to five images or videos. For those who did not select automation, there are more creative options, such as boosting an existing organic post or choosing from carousel or text-only ads.

Follow these best practices for Reddit ads:

• Use a 4:5 or 1:1 aspect ratio for images and videos.
• Add text overlays and closed captions.
• Ensure clear branding.
• Keep headlines under 150 characters.
• Limit videos to 60 seconds or less.
• Incorporate Reddit-specific language or cultural references.
• Include a clear call to action (CTA).

By following these steps, you can create effective and engaging ads tailored for the Reddit platform.

Best Tools for Reddit Marketing

Below are some of the best Reddit tools that you must know to make your works easier as well as to skyrocket your results.

Upvote.Shop

Upvote.Shop has all of the materials you want when it comes to Reddit marketing! Our services are straightforward, cheapest, and bring you the value immediately.

• Reddit Upvotes.
• Reddit Accounts.
• Reddit Comments.
• Reddit Awards.
• OnlyFans Boosting
• Cryptocurrency Boosting Service

Simple things, but are the most effective ones.

Not only that, we can bring literally everything you want to have regarding Reddit marketing, from managing accounts, promoting your OnlyFans profiles, auto-boosting your posts and more.

Kindly contact us to get started!

Social Rise

Social Rise is a well-known webapp that helps you schedule your post on Reddit. And it is totally free.

Scheduling posts on Reddit is not easy like the other platforms, and you need app like this to get it done.

It is a super helpful tool that will come in handy in a lot of situations.

Otherwise, you can use Postpone as well, which is a similar app.

Do note that these apps don’t ask for your username or password, they only ask for your permissions to post your selected post content in the selected subreddit, nothing more!

Subreddit List

If you want to find a complete list of ALL the most popular, new, or growing subreddits, our Subreddit List is probably the best tool for this job.

The tool shows everything you want to know about subreddits, their stats, activities, and more!

Whenever you want to find an interesting subreddit that fits your needs, this should be your go-to place.

How to Measure Success in Reddit Marketing

Subreddits, organic marketing, and paid advertising each come with specific metrics to track for evaluating success.

Track Subreddit Insights

Monitoring the performance of your subreddit involves keeping an eye on key metrics such as the total number of members, average posts per month, and overall views.

These indicators reveal the growth and engagement levels within your subreddit.

Access Metrics:

• Visit your subreddit’s dedicated URL.
• Under the “About Community” section, click on “Mod Tools.”
• Navigate to “Insights” from the sidebar.

Key Insights:

• Community Growth: Shows the number of views and new subscribers.
• Community Health: Displays the number of posts and comments made.

These insights provide a comprehensive overview of your subreddit’s success and areas for improvement.

Specific Post Insights

To evaluate your organic marketing efforts on Reddit, focus on the engagement metrics of your posts and comments.

Engagement Metrics:

• Review the upvote count and number of replies for each post and comment.
• Open each post individually to see additional data such as views and upvote rates.

Traffic Analysis

• Use Google Analytics 4 to determine the traffic generated from Reddit.
• Apply filters to display data where the traffic source is Reddit.

This analysis helps you understand the reach and effectiveness of your organic marketing activities.

Paid Advertising Insights

The Reddit Ads dashboard provides detailed metrics to assess the performance of your ad campaigns.

1. Key Metrics: Monitor click-through rate (CTR), impressions, clicks, and campaign costs through the dashboard.
2. Measure ROAS:
   • Calculate Return on Ad Spend (ROAS) to determine the revenue generated for each dollar spent on advertising.
   • Formula: ROAS = Total Revenue from Ads / Total Ad Spend.

By keeping track of these metrics, you can fine-tune your strategies and optimize your Reddit marketing efforts for better results.

Conclusion

Reddit has strict rules about self-promotion and hates anything that smells like advertising. But that doesn’t mean you have to avoid it completely. If you play by the rules and offer genuine value to the users, you can build a loyal and engaged fan base.

Reddit may look like a gold mine for marketers, with millions of passionate users who love to share and discuss. But don’t get too excited and start spamming your links everywhere. You could end up getting banned by the Reddit community.

Reddit is also a great way to get honest feedback and suggestions from your customers and learn more about them.

No matter what your niche is or how new or old your business is, you can find a subreddit that matches your brand. There are hundreds of thousands of subreddits covering every topic imaginable.